The Farewell

Skillsets:

UI Design, UX Research/User Testing

Duration:

3 weeks

Challenge

Redesign Spotify and Youtube’s homepages, Spotify’s playlist page,
and Youtube’s subscriptions page.

Solution

Create a simplified look while keeping the same brand identity to ensure
ease of use for consumers.

Spotify and Youtube have a prominent young adult user base (ages 18-34),
providing curated and personalized entertainment.

While both of these platforms are popular, users are often overwhelmed
with the amount of features offered and not being able to easily access
content they want to access.

How can we create a more intuitive design
to encourage daily use?

Spotify Redesign

Youtube Redesign

Spotify

I interviewed a total of 6 people (ages 20-23) ranging from
people who use the platforms all the time to hardly.