Radiance Renewal Launch

Skillsets:

Content Creation
Motion Design

Content
Creation,
Motion
Design

Concept

Creating assets for social media launch for a fictitious new lip gloss

Radiance Renewal is a lip oil that aims to give lightweight hydration without the sticky feel. Social media assets were created to launch the lip oil to a
Gen Z audience in a fun, Y2K inspired way.

Radiance Renewal is a lip oil that aims to give lightweight hydration without the sticky feel. Social media assets were created to launch the lip oil to a Gen Z audience in a fun, Y2K inspired way.

Radiance Renewal is a lip oil that aims to give lightweight hydration without the sticky feel. Social media assets were created to launch the lip oil to a Gen Z audience in a fun, Y2K inspired way.

Campaign Moodboard

This moodboard includes competitor brands and Y2K design elements

Organic Posts

Each graphic explains different features of the lip gloss

Organic Posts

Each graphic explains different features
of the lip gloss

Reel

Campaign Moodboard

This moodboard includes competitor brands and Y2K design elements

Campaign Moodboard

This moodboard includes competitor brands and Y2K design elements

Reel

Reel